Skip to main content

Free for 14 days · from $9.90/mo

See plans

COMPARE

XO Report vs
Data Connectors

Zapier, Coupler.io and similar tools can copy Xero data into spreadsheets. Here is when they make sense, and when a Xero add-in fits better.

14-day free trial. No credit card.

Excel with a Profit and Loss inserted from Xero for Demo Hotels Ltd, September 2026, and a Month summary beside it where =XO.BALANCE returns Sales 412,751, the same figure as the report
XO Report in Excel: a Profit & Loss straight from Xero on the left, your own live formulas on the right. Scroll sideways to see the whole sheet.Demo company data

The short answer.
It depends on how you work.

Both get Xero figures into Excel. Here is when each way makes sense.

Choose Data Connectors if:

  • You need to connect many apps (not just Xero to Excel)
  • You want Xero data in Airtable, a database or a BI tool
  • You already have Zapier/Coupler and want to consolidate tools

Choose XO Report if:

  • Your main need is Xero data in Excel or Google Sheets
  • You want Excel formulas, not just data copies
  • You want accounting reports ready to insert, several companies in one table
  • You want simple, predictable pricing

The fair view
of data connectors.

What this way of working does well, and what to know before you rely on it.

Strengths

  • Connect many apps, not only Xero
  • Handy if you already use Zapier or Coupler.io for other work
  • Flexible schedules
  • Send data to Google Sheets, Airtable and more

Limitations

  • No Excel formulas: data sync only
  • Reports arrive as raw rows per data flow
  • Figures only change at the next sync
  • Per-task, per-account or row-capped pricing can get expensive
  • Setup and upkeep for each flow

Where XO Report
is different.

Reports as live tables in Excel and Google Sheets, formulas in any Excel cell, one company or many. Refresh when Xero changes.

The same Profit and Loss table after a Refresh with October dates: Sales 437,208.36 and net profit 106,955.67, labelled Now October, from Xero
No new export: change the dates, click Refresh, and the same table shows October.Demo company data

Why choose XO Report

  • Formulas like =XO.BALANCE in any cell; click Refresh in the task pane for the latest Xero figures
  • Built only for Xero accounting data
  • Ready-made reports for finance people, several companies in one table
  • Works in Excel and Google Sheets on one plan
  • Simple pricing by number of companies, no per-row charges

Pricing: Coupler.io monthly tiers are $32 Starter for 3 accounts, $132 Active for 15 accounts, and $259 Pro for 50 accounts. XO Report starts at $9.90/mo for one organization, with no refresh limits of its own (Xero's daily usage limits still apply).

Price comparison

Monthly list prices as published, before tax. Check each vendor's page for today's terms.

OrgsXO ReportCoupler.ioSavings
1$9.90$3269%
5$29.90$13277%
50$99.90$25961%

Frequently asked questions

Can I use Zapier to get Xero data into Excel?

Yes, Zapier and similar tools can sync Xero data to spreadsheets. However, they don't provide Excel formulas, only copies of the data. XO Report offers formulas that work like any Excel formula, plus a Refresh button for the latest Xero figures.

What's the difference between Coupler.io and XO Report?

Coupler.io is a general-purpose data connector for many apps. XO Report is purpose-built for Xero-to-Excel with accounting-specific features: live formulas such as =XO.BALANCE, financial reports, and tables that can combine several Xero organisations into one table.

Try XO Report free

Add it to Excel or Google Sheets, connect Xero, and compare for yourself. 14-day free trial, no credit card required.

Free trial · No credit card · Cancel anytime